Noor Al-Mulla

Creative Marketing Manager

Bahrain, BH.

About

A highly accomplished Marketing Professional with over 10 years of experience, Noor Al-Mulla excels in developing and executing innovative marketing strategies, particularly within the luxury automotive sector. Recognized for successfully managing top brands and driving significant digital presence, she recently qualified for the world finals of the prestigious Testa Rossa Awards, showcasing her expertise in brand understanding, creative concepts, and KPI achievement.

Work

ADAMAS MOTORS

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HEAD OF MARKETING

Bahrain, Bahrain

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Summary

Led comprehensive marketing strategies for luxury automotive brands (Aston Martin, Lotus, Morgan, Ineos), enhancing brand identity and driving customer engagement through digital and experiential initiatives.

Highlights

Successfully orchestrated showroom opening events for three luxury brands, achieving an outstanding 150% turn-up rate and generating significant brand buzz.

Spearheaded the development of the company's digital presence, increasing brand visibility and customer engagement with over 140% followers growth across platforms.

Drove digital marketing efforts, leveraging emerging technologies to optimize campaigns and achieve measurable increases in brand awareness and showroom traffic.

Cultivated strategic collaborations with esteemed Bahraini societies, demonstrating strong commitment to corporate social responsibility through impactful awareness initiatives.

FERRARI & MASERATI - EURO MOTORS

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FERRARI MARKETING MANAGER

Bahrain, Bahrain

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Summary

Managed the end-to-end marketing strategy for Ferrari, driving brand loyalty, promotional activities, and stakeholder relationships to enhance market position and customer engagement.

Highlights

Qualified for the world finals of the prestigious Testa Rossa Awards, competing for "Top Ferrari Marketing Manager in the world" at Ferrari HQ in Italy.

Successfully orchestrated the Passione Ferrari regional track event, achieving the highest turn-up rate in the region and enhancing brand experience.

Received the prestigious Best Improvement Award for outstanding performance and significant advancements within the Ferrari dealership.

Cultivated strong relationships with media outlets, journalists, and influencers, significantly boosting brand exposure and public relations.

ZAYANI MOTORS

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SENIOR MARKETING EXECUTIVE

Bahrain, Bahrain

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Summary

Assisted in developing and executing marketing strategies for 18 diverse automotive brands, focusing on digital campaigns, content creation, and customer care integration.

Highlights

Managed and optimized social media campaigns across 16 platforms for 18 automotive brands, monitoring KPIs and ROI to enhance brand exposure through paid advertisements.

Contributed to the development and evaluation of marketing strategies, integrating market research and customer insights to meet company objectives.

Produced high-quality marketing materials, literature, articles, and website content, ensuring consistent brand messaging for new model releases and promotional activities.

Collaborated with Customer Care departments to streamline online customer service operations, ensuring consistent brand experience and complaint resolution.

EDAMAH - SUBSIDIARY OF BAHRAIN MUMTALAKAT HOLDING COMPANY

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TRAINEE IN THE PROPERTY MANAGEMENT DEPARTMENT

Bahrain, Bahrain

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Summary

Supported property management operations by preparing marketing plans, organizing events, and coordinating with suppliers for Bab Al Bahrain Mall.

Highlights

Developed a comprehensive marketing plan for Bab Al Bahrain Mall, outlining strategies for engaging visitors and promoting retail spaces.

Organized and executed monthly themed events, coordinating with PR colleagues and suppliers to ensure successful promotion and execution.

Assisted in administrative tasks, including data entry for contracts using GP and DocuShare Softwares, contributing to efficient record-keeping.

OLAYAN KIMBERLY-CLARK

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TRAINEE IN THE MARKETING DEPARTMENT

Bahrain, Bahrain

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Summary

Contributed to a New Product Introduction Project and managed social media presence for Kleenex Arabia.

Highlights

Collaborated with cross-functional teams on a New Product Introduction Project, engaging with Integrated Marketing Planning, Research & Engineering, and Business Analysis.

Managed the social media presence and website content for Kleenex Arabia, enhancing brand visibility and online engagement.

GULF AIR, HEADQUARTER

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TRAINEE IN E-MARKETING DEPARTMENT

Bahrain, Bahrain

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Summary

Maintained digital marketing content for Gulf Air's electronic channels and optimized online presence through SEO and social media.

Highlights

Managed marketing communication content across Gulf Air's website, marketing emails, and social media platforms using WordPress, ExactTarget, CMS, & NetSuite.

Implemented Search Engine Optimization (SEO) strategies, contributing to Gulf Air's improved ranking on the internet.

Developed sales-driven social media networks and managed email databases to enhance conversion rates and customer engagement.

JAWAD BUSINESS GROUP - ACCESSORIES AND MANGO, SEEF MALL

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CUSTOMER SERVICE

Bahrain, Bahrain

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Summary

Provided daily customer service and managed sales processes for retail operations at Mango.

Highlights

Managed daily customer interactions and resolved inquiries, ensuring a high level of customer satisfaction.

Handled all aspects of the sales process, including transactions and product assistance, contributing to efficient store operations.

Education

University of Bahrain

Bahrain, Bahrain
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Bachelors Marketing Grade: 3.31

Awards

World Finals of Testa Rossa Awards (Competing for "Top Ferrari Marketing Manager")

Ferrari

Qualified for the prestigious world finals, selected based on exceptional brand understanding, creative concepts, marketing plan, and KPI achievement.

Best Improvement Award

Ferrari dealership

Received for outstanding performance and notable advancements within the Ferrari dealership.

Languages

English

Certificates

CIM Professional Certificate in Marketing - Level 4

Bahrain Institute of Banking and Finance (BIBF)

Integrated Communications

Marketing

Digital Marketing

Skills

Software Skills

MS Office Applications, Professional Photography, Photoshop & Illustrator, CMS, PPC, ExactTarget Software, DocuShare & GP Systems, Social Media Platforms.

Digital Marketing & Strategy

Digital Marketing, SEO, Market Research, Customer Insights, Brand Identity, Advertising Campaigns, Digital Marketing Trends, Emerging Technologies, Content Creation, Social Media Marketing, KPI Tracking, ROI Analysis, Public Relations, Event Management, Strategic Planning, Cross-functional Collaboration, Stakeholder Management, CRM, WordPress, NetSuite.

References

References

Available upon request